Projects

Examify is an application that helps students study smarter. It uses algorithms to tell the student what to study and when, so that he/she can optimize their study time and remember concepts better.

On launching, we got to 100,000 users in 10 weeks with $0 marketing spend.

Role: Co-founder, COO

Skills: Leadership, Team-building, Operations, Process design, Interaction design

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Blossom is building a better community through better and effective communication between parents and teachers so that we can keep our focus on what truly matters – the needs of the children.

Currently being developed for the Lean Launchpad™ class by Steve Blank at Haas School of Business.

Role: Team member

Skills: Customer Development, Interaction design, Business Model Generation

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Small business owners very often have expiring inventory which goes to waste every day. Pronto gives them a channel to get rid of their excess inventory as well as to get new customers into their store.

Pronto won the 1st prize as well as the audience prize at >Play Hackathon, 2014.

Role: Team leader

Skills: UX research, Interaction design, User centered design, Visual design

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Students in professional schools (like the ischool or b-schools) work in many group projects. FREEdback frees these students to give each other honest feedback about their strengths and weaknesses and thus improve themselves.

FREEdback was a project for “User Interface Design and Development” class taught by Tapan Parikh.

Role: Team member

Skills: UX research, Participatory design, Interaction design, Usability testing

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Product managers at startups as well as larger companies are always testing their hypotheses in search of a viable business model, but very few are able to manage their hypothesis testing in a manner which benefits them in the long term.

LeanTrack.in allows teams to manage their hypothesis testing and capture the knowledge gained from it.

Role: Team leader

Skills: UX research, Process flow mapping, Interaction design, Prototyping

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Apparel manufacturing involves a lot of players all over the world, and the communication between all of them is distributed over phone calls, emails, and snail mail. Sourceeasy is streamlining all this communication, making it possible for small designers and brands to take advantage of a global supply chain.

Soureeasy is a 500 startups (batch 9) company.

Role: Product Designer

Skills: UX research, Interaction design, Project management

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Stealth Project 1

 

Topic: Knowledge Management in communities

Role: Team leader

Skills: Conceptualization, UX Research, Interaction Design, Software Development

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Most people do not realize how much of their information they are sharing with many unknown third parties, even when they are performing routine activities such as browsing Yelp or Huffington Post. CreepyWeb is a tangible user interface that makes users aware of how much they are being tracked and monitored by websites, by mapping their online loss of privacy to an offline one.

CreepyWeb was a project for the Tangible User Interfaces class, taught by Kimiko Ryokai.

Role: Team member, video director

Skills: Conceptualization, Interaction design, System architecture 

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Stealth Project 2

 

Topic: Personal Identity Management

Role: Team leader

Skills: UX Research, Design, Software Development

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